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CRM Dashboard
crm_dashboard

CRM Dashboard

Visual CRM dashboard of leads, targets and campaigns.

  • Odoo 17
  • Reports
  • 17.0.1.0.1
1

Overview

Sales managers need a quick picture of pipeline health and target progress. This module adds a Dashboard menu in the CRM app that draws charts of leads, monthly goals and campaigns. Salespeople get a personal target and managers compare achievement with it. It works with CRM and Sales so that won orders feed the achieved amounts. The result is a single visual screen instead of many reports.

2

Usage steps

  1. 1

    Open the dashboard

    From the CRM app the user opens the Dashboard menu. A client action loads charts and figures. The view depends on the user's permissions.

    • Menu: Dashboard
    • Client action
    • Permission-based view
  2. 2

    Set salesperson targets

    On the user form a Target field stores the yearly sales goal. Teams can also carry a lead-state reference. The dashboard uses these figures for comparison.

    • Field: Target
    • Model: res.users
    • Team lead-state field
  3. 3

    Leads by stage and month

    Charts show leads grouped by stage and by month. Users see where opportunities pile up and how volume evolves. Figures follow the selected filter.

    • Group by stage
    • Group by month
    • Filter aware
  4. 4

    Targets versus achieved

    Monthly goals and achieved amounts are compared with the annual target. Achievement is computed from won orders. Gauges show annual, year-to-date, won and difference values.

    • Annual Target
    • YtD Target
    • Achieved Won, Difference
  5. 5

    Sources and campaigns

    Pie charts split leads by source and by campaign. A campaign ratio field shows each campaign's share. Marketing uses it to judge which channels work.

    • Pie by source
    • Pie by campaign
    • Field: total_ratio
  6. 6

    Confirmed orders feed the figures

    When a sales order is confirmed the module updates the achievement of the opportunity. Monthly achievement stays up to date without manual entry. Managers see progress in real time.

    • Fields: Monthly Goal, Monthly Achievement
    • Updated on Confirm
    • Real-time figures
4

Roles

Benefiting roles
Role
Sales manager
Salesperson
Marketing user
5

Dependencies

Back to version applications

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